Everton Hill Dickinson
Everton FC has announced an exciting new collaboration with Los Angeles-based streetwear brand Anti-Social Social Club (ASSC). The partnership, unveiled on October 30, introduces a wide range of apparel and accessories that blend ASSC’s distinctive LA-inspired design with Everton’s classic style. This collection includes items such as hoodies, jackets, and even a football and pint glass, offering fans a unique way to showcase their allegiance.
Everton FC said: “Everton and the Anti-Social Social Club have launched a collection of Everton-themed apparel and accessories. Each item in the Everton x ASSC Collection is available to pre-order at Fanatics and the Official Everton Store. This is the latest collaboration between Everton and a high-profile brand to launch this year.”
The collection features standout items like the Everton x ASSC Premier Nylon Track Jacket, priced at £150, which combines ASSC’s LA-inspired font and color palette with Evertonian elements, including the club’s iconic crest. Available in sizes small to 2XL, this jacket is a testament to the fusion of trans-Atlantic styles. Complementing the jacket are the matching Everton x ASSC Premier Nylon Track Pants (£110) and the Everton x ASSC Stadium Tee (£48), which features an image of the Hill Dickinson Stadium.
A fan on social media said: “Anyone seen that Anti Social Social Club stuff on the Everton website? Big fan.”
However, the collection has sparked mixed reactions among fans. While some have expressed enthusiasm for the unique collaboration, others are puzzled by the partnership, questioning the relevance of combining a streetwear brand with a football club.
The Everton x ASSC collection also includes the black mineral Everton x ASSC The Toffees Hoodie (£88) and the Everton x ASSC Evertonian Flannel Button Up (£95), both of which are selling quickly. Additionally, the black Everton x ASSC Toffees Sweatpants (£75), featuring the club crest and ASSC font in royal blue, have become a popular choice. Accessories such as the Everton x ASSC Pitch Beanie (£40) and the Everton x ASSC The Toffees Pint Glass (£18) round out the collection, offering fans a variety of options to express their team spirit.
This collaboration marks another significant partnership for Everton FC, following the launch of Everton-themed Oodies in July. As the collection continues to generate buzz, it remains to be seen how fans will ultimately embrace this fusion of fashion and football.